Flex is a sheet of Poly Vinyl Chloride (PVC)/ Polyethylene (PE) widely used to deliver high quality digital print for outdoor hoardings and banner mainly printed by large colour solvent ink printers in CMYK mode. Advertising is backbone of marketing for all major companies including Banks, FMCG and Corporates etc. Owing to their long-term image of being a significant mass medium advertisement tool, flex banners have witnessed a decent growth in past years, as big and colorful posters can create a more startling impact. Cost-effectiveness, easy availability and quick deployment functionality are few important factors favoring the market growth and has been aiding the adoption of flex banners across many industries these days. Shopping malls, retail stores and others mostly prefer flex banners over other advertising tools.

Apart from Corporates and Private companies almost every agencies like educational institutions, sports organisations, national as well as regional political parties, Private Individuals and non-government organizations etc. are using flex banners for various promotional activities. Even government agencies are now deploying permanent flex banners as they provide cost-effectiveness over other applications comparatively. Political parties requires such flex banners for setting up programs and rallies on a regular basis. People use flex banners in the various private events including birthday parties or social gatherings too. During COVID-19 pandemic crisis, opportunities for flex printing businesses have increased with people searching for more custom signages and labels for health warnings, safety precautions and instructions etc. With increased focus on marketing by corporates and even SMEs, this industry is expected to grow in future too. The market for flex banners is highly fragmented in India, where the local players and small companies account for a majority of the market share. Likewise, one can witness the tremendous market potentiality of flex printing business thereby indicating a great scope for the new entrepreneurs to earn profits. Therefore, Flex printing is a profitable business venture with moderate capital investment in flex printing machinery.

A Project Report is not only essential for obtaining financial assistance from Bank/ Financial Institution/Funding Agency but also the most important document either to participate in the development schemes of MSME Sector/ Department of Industries or in completing various time consuming government formalities connected with planning and commercial operation of the proposed business project.

This Detail Project Report (DPR)/ Business Plan has been developed in a well-structured PDF Format (Easy to Download, Convert into MS WORD through www.pdftoword.com, Edit for Personalised Customisation and Finally Printing the Report) to be presented as a Ready Project Proposal immediately thereby saving precious time of the promoter in the process of completing requisite formalities in anticipation of setting up the business project. Accordingly, following Project Templates has been deliberately left blank in order to facilitate customisation by the perspective entrepreneurs based on personal requirements and furnish necessary information on actual basis.

§ Project at a Glance                                     :             To be Filled Up as per Personal Requirements.

[Total Capital Expenditure, Working Capital, Estimated Cost of the Project, Amount of Bank Loan, Amount of Equity Capital and Amount of applicable Margin Money Subsidy – (Urban/Rural /General Category/ Special Category)].

§ General Information and Location          :             To be Furnished in the Blank Space.

[Name of the Unit/Firm, Address of the Proposed Project Location, Size of the Space Available and Occupancy under Ownership/Lease Agreement].

§ Promoter’s Background                            :             To be Furnished in the Blank Space.

[Name of the Promoter, Age, Communication Address, Educational Qualification, Work Experience and Special Training Attended, if Any].

The Project Report/ Business Plan so presented include all the important aspects containing the following details;

CONTENTS

1.   Highlights of the Project

2.   Project Introduction

3.   The Project Proposal

4.   Prospect for Investment

5.   Potential Target Customers/Market

6.   Marketing Strategy

7.   Critical Success Factors

8.   Process Details and Technical Aspects

9.   Installed and Operational Capacity

10. Quality and Standards

11. Raw Materials and Consumables

12. Power and Utility

13. Tentative Implementation Schedule

14. Basis & Presumptions

15. Capital Investment Estimates with Detail Project Economics

16. Computation of Working Capital Requirement

17. Estimated Total Project Investment

18. Proposed Means of Project Financing

19. Estimated Annual Sales Turnover

20. Projected Profitability Statement

21. Calculation of Interest Amount

22. Depreciation Schedule

23. Term Loan Repayment Schedule

24. Debt Service Coverage Ratio

25. Break-Even Analysis

26. Projected Cash Flow Statement

27. Projected Balance Sheet

28. Internal Rate Return

29. Pay Back Period

The presentation also supplements with important facts and useful information covering the areas as indicated below;

1.   Statutory Permits and Business Licenses Required for the Project

2.   Important Steps to Start a MSME Business Unit and

3.   Smart Tips to Follow for Successful Flex Printing Business.

LIST OF ENCLOSURES

ENCLOSURE-1: E-BOOK ON SCHEMES FOR MSMEs, MINISTRY OF MSME, GOVT. OF INDIA.

ENCLOSURE-2: SALIENT FEATURES OF MUDRA LOAN SCHEME, MINISTRY OF MSME, GOVT. OF INDIA.

ENCLOSURE-3: FAQ ON MUDRA LOAN SCHEME.

ENCLOSURE-4: BRIEF ABOUT PSB LOANS IN 59 MINUTES SCHEME.

ENCLOSURE-5: FAQ ON PSB LOANS IN 59 MINUTES SCHEME.

Thus the information provided would help in identifying in advance the infrastructure/resources required for the Project and approach the concerned government agencies accordingly. Hence, it becomes a complete document for further action towards realising the dream of becoming an entrepreneur.