Agarbatti or incense stick is a thin piece of bamboo stick, usually coated with some aromatic materials or natural fragrances. Since time immemorial, incense sticks or Agarbatti have been extolled for their aromatic properties and are mostly used as fragrance sticks for various purposes in religious or social functions. An important part of a daily puja ritual in Indian culture, Agarbatti is burnt prior to prayers for purifying air and creating a divine ambience around. Agarbatti is also used for organic disinfectants that drive away insects, aromatherapy, meditation and yoga etc. Agarbatti facilitate a calming effect and help in performing rituals with better concentration. The burning time of an Agarbatti varies from 5 minutes to 2 hours according to quality and size. Making of Agarbatti is a simple process and can be initiated either from home or as a small scale manufacturing unit. Accordingly, Agarbatti business is one of the most profitable traditional small-scale businesses idea with low investment. Being a consumer product, demand for Agarbatti exists throughout the year and it increases on festive seasons.

A Project Report is not only essential for obtaining financial assistance from Bank/ Financial Institution/Funding Agency but also the most important document either to participate in the development schemes of MSME Sector/ Department of Industries or in completing various time consuming government formalities connected with planning and commercial operation of the proposed business project.

This Detail Project Report (DPR)/ Business Plan has been developed in a well-structured PDF Format (Easy to Download, Convert into MS WORD through www.pdftoword.com, Edit for Personalised Customisation and Finally Printing the Report) to be presented as a Ready Project Proposal immediately thereby saving precious time of the promoter in the process of completing requisite formalities in anticipation of setting up the business project. Accordingly, following Project Templates has been deliberately left blank in order to facilitate customisation by the perspective entrepreneurs based on personal requirements and furnish necessary information on actual basis.

§ Project at a Glance                                     :             To be Filled Up as per Personal Requirements.

[Total Capital Expenditure, Working Capital, Estimated Cost of the Project, Amount of Bank Loan, Amount of Equity Capital and Amount of applicable Margin Money Subsidy – (Urban/Rural /General Category/ Special Category)].

§ General Information and Location          :             To be Furnished in the Blank Space.

[Name of the Unit/Firm, Address of the Proposed Project Location, Size of the Space Available and Occupancy under Ownership/Lease Agreement].

§ Promoter’s Background                            :             To be Furnished in the Blank Space.

[Name of the Promoter, Age, Communication Address, Educational Qualification, Work Experience and Special Training Attended, if Any].

 The Project Report/ Business Plan so presented include all the important aspects containing the following details;

CONTENTS

1.    Project at a Glance

2.    Highlights of the Project

3.    Project Introduction

4.    The Project Proposal

5.    Prospect for Investment

6.    Potential Target Customers/Market

7.    Market Entry Plan

8.    Process Details and Technical Aspect

9.    Installed and Operational Capacity

10. Raw Materials and Consumables

11. Power and Utility

12. Tentative Implementation Schedule

13. Basis & Presumptions

14. Capital Investment Estimates with Detail Project Economics

15. Computation of Working Capital Requirement

16. Estimated Total Project Investment

17. Proposed Means of Project Financing

18. Estimated Annual Sales Turnover

19. Projected Profitability Statement

20. Calculation of Interest Amount

21. Depreciation Schedule

22. Term Loan Repayment Schedule

23. Debt Service Coverage Ratio

24. Break-Even Analysis

25. Projected Cash Flow Statement

26. Projected Balance Sheet

27. Internal Rate Return

28. Pay Back Period

The presentation also supplements with important facts and useful information covering the areas as indicated below;

1.    Contact Details of Agarbatti Making Machinery Suppliers;

2.    Statutory Permits and Business Licenses required for Agarbatti Business;

3.    Beginner’s Guide to Start Agarbatti Business;

4.    Critical Success Factors in Agarbatti Business and

5.    Marketing Strategy and Promotional Ideas to Boost the Sale

LIST OF ENCLOSURES

ENCLOSURE-1: SALIENT FEATURES OF MUDRA LOAN SCHEME, MINISTRY OF MSME, GOVT. OF INDIA.

ENCLOSURE-2: FAQ ON MUDRA LOAN SCHEME.

ENCLOSURE-3: E-BOOK ON SCHEMES FOR MSMEs, MINISTRY OF MSME, GOVT. OF INDIA.

Thus the information provided would help in identifying in advance the infrastructure/resources required for the Project and approach the concerned government agencies accordingly. Hence, it becomes a complete document for further action towards realising the dream of becoming an entrepreneur.