TOURISM - A GROWING INDUSTRY (E-BOOK)

Accessibility, Accommodation, Attractions and Amenities - popularly known as 4 As in the Tourism parlance constitute the four important pillars of Tourism. Mere possession of various tourism attractions does not guarantee tourism promotion automatically. Adequate infrastructural facilities such as seamless transport facilities to reach the rural tourism destinations, facilities for the stay, a receptive local community to host tourists, health care centres with basic facilities, ATMs and telecommunication facilities, internet connectivity are essential for promotion of tourism in rural areas. Such an ecosystem needs to be created and sustained. Information about specific rural tourism centres, availability of facilities and the key people to contact may be put up in the websites of rural tourism portals. Further, given the cultural diversity of India, place specific cultural ethos, values, do's and don'ts in the village also need to be pronounced clearly.

Connoisseurs of rural tourism regardless of their orientations/cultural backgrounds can acquaint themselves with the profile of the village, cultural nuances and practices. This would help the modern tech savvy tourists to gain a clear view of the village they wish to visit and minimizes the chances of any misgivings/conflicts during their stay at the village. Prices of various services also may be indicated in the websites. Profiles of earlier visitors/groups and their testimonials would further reinforce the value of the place. Presentation of information with all these inputs helps the tourists plan the visit and enjoys the stay with least inconvenience to the host community. Eventually, it would be a win-win situation to both the tourists and the host community.

The E-Book covers following Topics;

CHAPTER-1     TOURISM – A GROWING INDUSTRY

CHAPTER-2     TOURISM INDUSTRY KEY TO FASTER ECONOMIC GROWTH

CHAPTER-3     CAREERS IN TOURISM INDUSTRY

CHAPTER-4     EMPLOYMENT POTENTIAL IN RURAL TOURISM

CHAPTER-5     CAREERS IN MEDICAL TOURISM

CHAPTER-6     YOGA TOURISM IN INDIA

CHAPTER-7     REGIONAL AIR CONNECTIVITY SCHEME IN INDIA

CHAPTER-8     LESSER KNOWN TOURIST PLACES IN INDIA

CHAPTER-9     INCLUSIVE GROWTH OF TOURISM SECTOR IN INDIA

CHAPTER-10   ROAD TO REVIVAL OF TOURISM SECTOR POST COVID-19